Running a small business and being an entrepreneur can be challenging at times. No one said it would be a walk in the park, otherwise everyone would be doing it!
However, there are ways to make business life that little bit easier. It’s all about having the right people around you. With the right people around you, anything is possible.
For female entrepreneurs, one of these important members of influence should be a female business coach. Essentially, a female business coach can take you from where you are right now, to where you want to be. So let's explore what a female business coach really is and why every small business owner needs one.
What is a Business Coach?
A good business coach is usually a deeply experienced business person, who operates externally to your organisation. Their role is to advise and guide you in running a successful business.
A business coach helps you by strategically developing your business and creating robust growth plans. They make sure you are focused, working on the right things so that you have the very best chance of reaching your financial and personal goals.
Someone independent to talk to
Although you no doubt have friends and family that completely support you in your business venture, it’s worthwhile having someone independent and neutral to talk to.
A business coach is a highly skilled and experienced professional, who can give you the right guidance you need for your business. As much as friends and family offer an abundant emotional boost and motivation, it can be tough to discuss the business decisions in depth with them.
Some would say running a business can even be a lonely experience, as you often can't truly open up about all things business with your loved ones.
With a business coaching program, you have that safe space and someone to talk business with, knowing they can advise from the outside looking in. What you are left with is honest, fruitful and non-bias opinions.
A business coach also acts as a sounding board, so you can bounce your most audacious and ambitious business building ideas off.
Connecting you with a strategic thinker
A business coach has a wealth of experience and skill. One of these skills is strategic thinking. This can be hugely beneficial for you, as your thinking and brain space is likely to get overwhelmed on occasions by the everyday running of your business.
This makes it difficult to focus and think strategically on the major steps and long term projects you need to put in place to reach your goals.
In fact, most often, business owners know exactly where they want their business to go. They have the dream, the drive but no idea how to get from A to B. Imagine having a dream destination ahead of you, full of bright sunshine, golden sands and a cocktail waiting… but you have no idea how to get there. It’s waiting for you.
When discussing your growth goals with your female business coach, they will be able to identify the tools, methods and strategies you need to use in order to reach your much dreamed about destination. Small steps that add up to the bigger picture.
An accountability partner and motivator!
Business coaches are brilliant accountability partners and motivators. They will set you small and achievable goals to achieve between sessions.
Through your business coaching program, you will become much more self-aware. You will identify your behaviours and success habits that are both helpful, and unhelpful - which will deeply support your personal growth as a business leader going forwards.
It's also not uncommon for your passion and excitement for your business to dissipate over time - you can simply fall out of love with your business as you get swamped by the day to day running of your company.
A business coach will help you to step back and reflect on where you are headed and, more importantly, why. Then they will be able to encourage and motivate you when you need it the most.
Be KPI ready: Smash your growth goals
Are you a proactive business owner always focused on results or do numbers simply scare you?
A business coach will help be your guiding light. From the initial discussion of why you launched your business, to where you strive to be. They will be able to help you make sense of your performance numbers and set growth busting KPIs (key performance metrics). This is important so you can measure the commercial progress you are making.
A business coach will also be able to offer a vast array of frameworks, processes and tools that can be adapted to your unique business. And if you have knowledge gaps around financials, they can help you learn and provide resources for you to improve your skills.
Make It Happen In Your Business
You are more likely to meet your objectives if you have someone holding you accountable. As a female business coach, I host regular monthly accountability coaching sessions, as well as one off strategy days to help my clients plan ahead.
These two services help my clients create clear growth plans and through the regular business coaching sessions I make sure the right momentum and progress happens. A regular check in with a business coach makes all the difference.
- Have you ever considered using a Female Business Coach before? Review the benefits above and think about whether these would be helpful for your business growth journey.
- Talk to an experienced business coach, preferably someone who has grown a product based business before like yours (as service based businesses don't have to fund stock growth or deal with complex supply chains and have VERY different challenges!).
- If you would like my help as your business coach for your product based business, please schedule a call and let's have a chat to see if we're a good fit.
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