Driving traffic to your website quickly is something we get asked about often. The truth is there is no overnight solution, but if you follow this guide you will be able to create unstoppable traffic to your website within about six months, and your hard work will be more than worth it.
Creating unique and engaging content on your blog is a great way to increase your traffic. Speak with authority and by all means have an opinion, but be careful not to steal content or take credit for other people’s work.
Be original and enjoy the writing process. If you don't have time to write yourself, and publish on a consistent basis then considering hiring a copywriter to help you.
Link building is a marketing and traffic-driving tool that involves having other websites link back to your site. There are various ways to do this, from getting a mention in a blog to paying for advertising, but you need...
Today's digital entrepreneur faces many challenges but one of the most important factors which impacts on success is their ability to reach their audience and scale rapidly.
We've captured our top three key online growth strategies which could make a difference between being the latest online business flop and a triumphant success.
There are some great examples of brands who have scaled quickly by using social influencers.
A Social Media Influencer is a user on social media who has established deep credibility or celebrity status in a specific industry.
A social media influencer has access to a large audience (their "Following"). They can persuade others to buy or take action due to their authenticity, personal power within that world and overall reach.
GymShark is a great example of how to use Influencers to rapidly build your business and your brand. When...
The modern world is full of brand new concepts when it comes to business and the media. Who would have thought that there would be people out there that could upload photos to Instagram and make money from it?
Years ago, this would be a completely alien idea. In fact, if you speak to the older generations - this is still a totally alien. So how would we explain what influencer marketing is to your Mom? Let's get back to basics...
A social influencer is an individual that has built up a credible reputation online in a certain field.
They use social media to grow their personal brand, which is themselves. Social influencers usually have large followings on their social media accounts. They usually have the power to persuade others and to influence them due to their trustworthy reputation and popularity appeal.
Social media influencers have access to a larger audience on social media than small...
It is no secret that Facebook is a hugely valuable marketing resource for any business. Not only is it free (in the most part) but it is also effective and has a great return. But did you know that Facebook offers a range of ways to build an audience for your brand and one that you should never underestimate are “Groups”.
But what are groups and why are they so useful to you as a small business?
As the name suggests, a Facebook Group is designed to allow people to come together on the social media platform. Within this virtual club they can discuss their common interests, share their thoughts and perhaps just chat.
Often, a group is set up for a common cause, a common activity or perhaps to post particular photos. Anyone can set up a group, whether you are a business or an individual.
The next question that you might have is why it is worthwhile...
Over the last few years, experts have emerged in every field and one of the buzzwords of the decade is ‘influencers’. When it comes to answering the age-old question ‘how to drive traffic to your website’ there are some important global SEO experts who truly have the answer.
Here are the best (in our opinion!) ...to get you started. Follow and learn from these guys as they share loads of valuable information.
Neil is hugely well known in the field, and his website is packed full of often very long, full articles, explaining every aspect of SEO in detail.
On his website, you will also find the excellent SEO Analyser tool which can be used to spy on the competition or, if you’re feeling super brave, see what he thinks of your site.
Another vital buzzword when it comes to driving traffic to your website is Backlinks. It is essential that you get to grips with these as they really can help make a step change in your visitor volumes.
A backlink is a link your website gets from another company's website. They create a hyperlink referring to your website URL. When a visitor to their website clicks on this link, they are taken directly to your website.
Its a simple form of referral from one website to another website's content.
Link building is important as Google uses the number of people linking to your website as an indicator of your business popularity.
The more popular you are, the more people who will naturally want to link to you and share your wonderful content. It is also a great indicator to google that you are highly relevant to your audience for the topic you are known for and...
As soon as you start a business, people are going to start talking about your SEO and what you are doing to ensure you have good SEO. You will receive hundreds of emails a day promising you the best SEO results, and honestly, your head might start to spin.
Here's our guide to help you decide what you need to be doing next in order to drive traffic to your website.
SEO stands for ‘Search Engine Optimisation’. When someone goes to Google to search for a topic, SEO is the technique which determines which results are shown on the Google search results listing page.
Google uses robots, known as crawlers, to crawl all over every single web page on the internet daily and it indexes and ranks these pages according to the keywords and topics that the web page is talking about.
Googles index of millions and millions of web pages is then used to match the words a user has typed into the Google search box with appropriate...