All The Tools You Need To Build A Successful Global Retail Business
If you want success, build strong foundations. The right tools can transform your business.
Over the years, whilst learning how to grow my own online businesses, I have discovered loads of brilliant tools and platforms that can genuinely make your life so much easier. As business owners we must make the most of what today's technology.
So how do you know if a tool is right for you?
- Know your business stage: I found that the trick is to work out which tools are perfect for your business stage.
- Know your budget: I realised some tools were ideal for start ups who want free options and to just get going with the basics ...and then some tools are much more suited to when your business starts scaling, you have more staff and are going through rapid business growth - these are tools for those who are serious about going to the next level.
- Know how you will use it: The tool must serve a specific purpose. I only ever recommend tools I have actually used in my own businesses, that are of practical use and that I have first hand knowledge of. I keep it real. If I don't totally love it, I won't recommend it. Simple.
- Know what's hot right now: I am continuously looking for fresh, more productive and more innovative ways of getting things done. This naturally leads me to explore the latest technology platforms on offer and how business owners, just like you, can benefit from them.
- Know whose advice you are taking and how they get rewarded for their recommendations: I are actually very choosy on what and who I recommend! The ability of these tools to make a positive impact in your business always come first. Some of these links are affiliate links, which means we may get a commission if you purchase. In fact, many of the creators of these tools have given me special discounts that I get to extend to you! You’ll see all the special deals detailed.
Here's some of my tried and trusted favourites for global retail entreprenuers:
For a truly scaleable Ecommerce business you need a robust platform to help share your products with the world. Shopify is the platform for you.
Shopify is my first love. Known as the best ecommerce platform for those who want to sell physical products globally - it is quite simply the ideal solution for both start ups and those looking to re-platform right now.
Start selling straight away with easy to create website tools that allow you to showcase your brand and take payment for your products online. Pick, pack and dispatch with ease.
With practical support and thousands of integrations and useful plugins, it is a genuinely flexible option and truly scaleable for those entrepreneurs with grand plans. Shopify offer a Free trial period and basic plans start from just $29.
Other software and Apps we love...
Are your backlinks quality? Want to drive fresh traffic? SEMRush is the tool for you.
Uncover your competitors' organic search, paid, content, PR, and social media strategies with the full SEMRush tool suite.
Want to create beautiful images, social posts and brochures? Canva is the perfect tool for you.
A FREE and super easy to use, drag and drop graphic design tool, where you can let your creativity shine!
Need help discovering the right keywords for your website? KW Finder is the SEO tool for you.
Covers both traditional and competitor keyword research to help you find long-tail keywords with low SEO difficulty.
It’s easy to ramble on with your text, but your audience wants to be able to read clear and concise content.
Don’t lose your audience in unnecessary words. Use this app to help you trim your text so only what’s needed remains.
Use this platform to discover influencers and what makes high performing content - find out what’s really working.
Track your comments and trends. Plus, you have the ability to find influencers that fit your marketing campaign.
Surveys are incredibly handy for a variety of business reasons; from doing your market research, to checking in on customer satisfaction.
SurveyMonkey takes the hard work out of producing a survey and it analyses the results for you too.
Ahref discovers why your competitors rank high and gives you direction on how to outrank them and improve your reach.
It is so important to be able to find the competitive edge and create ways in which you can get noticed above the competition.
This is a simple and affordable way you can get your voice notes transcribed.
Rev also has other services, such as getting captions for your videos. With clear pricing, powerful technology and great customer service, it is a great resource for businesses.
This is the ultimate platform that helps you to manage and schedule your social media from one place.
Saving you heaps of time, and allowing you to track and improve your social media rates, Hootsuite is an easy to use tool.
Are you aware of the power an email headline can have?
Your headline determines whether or not your audience will click, open and read your content. Make sure you are on the right track with your headlines with this handy analyser.
Free screen and video recording software.
Record your camera and screen with audio directly from your Chrome browser and instantly share with your audience.
A platform that makes virtual team working a dream.
Whether you’re office based or remote, Monday.com helps you to manage workflow between colleagues and your team. You can assign tasks, upload documents and organise it into a unique flow that works for your business.
This is a handy free tool which allows you to observe your website traffic and to find out whether your SEO efforts are paying off.
Take the guesswork out of whether your marketing efforts are working by using this handy Google tool.
Would you like to improve the visibility of your website?
This handy free Google tool can help whilst ensuring your business isn’t knocked by the SERPS. This site can help you to find, locate and fix errors on your website.
When it comes to marketing your business, you want to ensure that you are covering topics that your audience want to find out about.
By using Google Trends, you can discover what keywords people are searching for all over the world.
Xero is an incredibly easy to use accountancy software.
You can run your business with ease on the go, put long-winded tasks on autopilot and collaborate easily with your accountant, bookkeeper and team members.
Are you after a messenger platform for your business team or colleagues?
Slack is a great one to use; all of your work conversations can happen in one place using this platform. You can even organise them into topics and much more.
An easy to use CRM tool that allows you to customise it to your needs.
Free up some important business time, and let Pipedrive automate and track sales interactions. It’s a CRM that will allow you to get organised and feel on top of it all.
If you’re in need of a system to help you with your financial planning and cash flow management, then look no further than Futrli.
This amazing system analyses your data and essentially allows you to make better-informed business decisions.
Spelling and Grammar matter. Make the right impression with your customers.
That’s why you need to ensure your written work is mistake free. Let Grammarly check and do the hard work for you.
Are you tired of having to continuously enter in your data and receipts?
Let ReceiptBank (recently renamed Dext) save you hours of admin and data entry by transforming the way you capture and store business receipts, invoices, bills and statements.
The ultimate suite of tools to get your online business moving. Get Gmail, Docs, Drive and Calendar.
Everything you need to build something amazing. Works seamlessly from anywhere with your computer, phone or tablet.
Want easy file sharing and cloud based document storage? Dropbox is the tool for you.
Build strong foundations for your business. Centralise team content, find what you need, have peace of mind your company documents are stored safely.
Calendly helps you schedule meetings. Add it to your website for easy online appointment booking.
Ideal for working online with clients. Works with your Google, Outlook or iCloud calendar so you’re never double booked.
Not sure which tools and platforms are right for your retail brand?
I can help you navigate through the maze of platform choices. I share what worked for me as I started and scaled multiple businesses and most importantly explain why.
Get more confidence and know that you are setting yourself up for success with the right tools and systems for your online retail business.